Illustration: Pedro Nekoi
Prime Day, Amazon’s annual members-only sale, starts today and ends on Wednesday at midnight ET. There are a lot of home goods on sale this year, including mainstay categories, like mattresses, and some wild cards, like surprisingly great deals on ceiling fans and highly rated clothes hangers that come out to about a quarter apiece. To help you sort through such a high volume of sales, we’ve singled out the best deals on items we’re enthusiastic about. That includes products we’ve written about before and brands we trust, from our favorite smart garden for growing countertop basil — on sale for the best price we’ve seen since January — to a fun set of cabana-striped towels.
We’re also checking to make sure these are actually good deals, not just a 5 percent discount on an item that’s on perma-sale. (Even if something you have your eye on didn’t go on sale today, you might find a better price at a different time of year; turn on email alerts at the Amazon price-tracking site Camelcamelcamel to make sure you don’t miss it.) We’ll be updating this list throughout the day to make sure prices are up-to-date and to add new deals the Strategist staff discovers.
A flat-packed metal-and-wood desk that can do it all.
This simple, inexpensive lamp is “sturdy, stylish, and effective,” according to Strategist managing editor Kelsie Schrader.
This year, Prime Day has great deals on some of our favorite ceiling fans, including this compact option from Hunter, which is ideal for small and low-ceilinged rooms …
… A mid-century modern Honeywell fan, which comes with an integrated LED light …
… And the Haiku fan, which comes with a ton of smart-home features, like a humidity detector and motion sensor.
DHP makes one of our favorite bunk beds, and this metal-framed, lofted version also scores high for looks and sturdiness.
Leesa’s original mattress is one of our top picks. Its all-foam construction offers great pressure relief for all kinds of sleepers. It’s a very good deal today at 29 percent off.
The Zinus Green Tea Memory Foam mattress was enthusiastically recommended by writer and filmmaker Kelsey Darragh, who used it while recovering from knee surgery: “My overall REM sleep went up 30 minutes after I bought the Green Tea,” she reports.
Casper’s fits-everyone, neck-supporting pillow is 30 percent off, the lowest price we’ve ever seen it.
This stylish, durable, goes-with-anything area rug is below $100 today.
This sisal-and-jute rug — on sale for 76 percent off — comes in eight sizes and eight colors, including a soothing matcha green.
It’s impossible to have a bad time when you’ve got cabana-striped linens.
This cute mushroom kit “brings almost instant gratification,” according to Sera Rogue, owner of Red Fern plant-design studio.
These friendly, handy lemon-patterned dishcloths will cheer up your kitchen.
Until you’ve fought with a cookbook to make the page you’re using lie flat, you don’t appreciate how useful a stand is — and this one by Strategist-favorite brand Yamazaki is cute enough to live on your counter when not in use.
KitchenAid’s large dish-drying rack has space for tons of plates, a utensil caddy, and special holders for drying glasses and mugs.
For a kitchen with limited counter space, Lisa Zaslow of Gotham Organizers recommends Umbra’s UDry system, which is sturdy despite its small footprint.
Amazon’s velvet-covered hangers are enthusiastically recommended, with over 130,000 five-star reviews. Today they’re 40 percent off — a pack of 100 comes out to just 27 cents per hanger.
Umbra’s over-the-door organizer, a nod to the Eames Hang-It-All coat rack, is stylish — and with 14 hooks’ worth of hanging capacity, it’s very practical.
If Hue bulbs are too pricey, Strategist contributor Kyle Schurman named Sengled’s color-changing bulbs as his favorites — they’re affordable, easy to set up, and “exceptionally well made.”
A multitasking drying rack for laundry maximalists, this Honey-Can-Do gull-wing rack is one of our favorites — and is 25 percent off today.
Rowenta’s name came up often when we polled dry cleaners, costume designers, and laundry experts about their favorite irons — especially the brand’s Focus iron, which “exhales big ol’ puffs of steam exactly upon triggering and never before or after.”
A classic for good reason, this durable, “meant to be flung around” laundry basket is the cheapest we’ve seen it this year.
This self-watering, indoor-outdoor raised planter is one of our favorite gifts for gardeners — its compact silhouette can fit in a city backyard or on a porch.
Beloved by barbecue nerds, pellet grills use an automatic feed of wood pellets to simultaneously cook and smoke meat. “Your fuel source is also your smoke source,” explains Strategist contributor Steven John. He likes this option by Z Grills for its 20-pound hopper, which means “you can load up enough wood pellets for hours of smoking with minimal refills required.”
Strategist senior audience-engagement manager Mia Leimkuhler has gifted this cute, interactive squirrel-themed toy to other dog parents. “It’s a hit every time,” she says.
This colorful puzzle toy is a great enrichment activity for dogs, according to Shelby Semel, the founder of Shelby Semel Dog Training: “It’s a great way to feed your dog slowly and keep them busy when you need them to self-occupy, and it’s good for mental stimulation!”
“My all-around favorite dog bed for medium to extra-large dogs is the Pet Fusion,” says Dr. Jamie Richardson, chief of staff at Small Door Veterinary. The orthopedic foam bed is 20 percent off today and available in several sizes, from small to XXL.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.