Online Household Furniture Market Size in the US to Grow by USD 3.26 billion

Key Market Dynamics:

  • Market Driver
  • Market Challenges

Increasing online sales is driving the online household furniture market growth in the US, with the rising number of online startups and established companies venturing into the digital space. The US is one of the leading countries when it comes to smartphone usage, with over two billion active users. The rapid integration of smartphones in everyday life is expected to increase the online sales of furniture in the long run, thus adding to the overall revenues. Thus, the online household furniture market is expected to witness significant growth in the next few years owing to the rising growth of e-commerce platforms.

Diversified customer preferences are challenging the online household furniture market growth in the US. With the increase in disposable income of consumers, manufacturers are expected to be ready with the trending furniture, which is a crucial task. Businesses that work on built-to-order manufacturing face difficulties in adhering to customers’ requirements from time to time. This is because millennials are more focused on keeping updated with the rapidly evolving furniture styles. These factors may negatively affect the growth of the online household furniture market in the US during the forecast period.

To learn about additional key drivers, trends, and challenges of the online household furniture market in the US available with Technavio. Read our FREE Sample Report right now!

Market Segmentation

By product, the market has been segmented into living room furniture, bedroom furniture, storage furniture, and others. The living room furniture segment will have significant market share growth during the forecast period. Folding table furniture, console tables, camping tables, and 3-in-1 tables are some of the furniture items gaining popularity among consumers in the US. This is driving the growth of the living room furniture segment of the online household furniture market in the US, which is expected to be the same throughout the forecast period.

By material, the market has been segmented into wood, metal, and others.

View our sample report for additional insights into the contribution of all the segments and regional opportunities in the online household furniture market in the US report.

Some Companies Mentioned         

    • Inc.
    • Bed Bath and Beyond Inc.
    • Inter IKEA Holding BV
    • Macys Inc.
    • Inc.
    • Target Corp.
    • The Home Depot Inc.
    • Walmart Inc.
    • Wayfair Inc.
    • Williams-Sonoma Inc.
  • To gain access to more vendor profiles with their key offerings available with Technavio, Click Here

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Online Household Furniture Market In The US Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of 2.37%

Market growth 2022-2026

USD 3.26 billion

Market structure


YoY growth (%)


Regional analysis


Performing market contribution

US at 100%

Key consumer countries


Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled Inc., Bed Bath and Beyond Inc., Inter IKEA Holding BV, Macys Inc., Inc., Target Corp., The Home Depot Inc., Walmart Inc., Wayfair Inc., and Williams-Sonoma Inc.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Key Topics Covered:

1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                                Exhibit 01: Parent market

                2.2: Market Characteristics    

                2.3 Value chain analysis           

                                Exhibit 02: Value chain analysis: Home furnishings

                                2.3.1 Inputs

                                2.3.2 Inbound logistics

                                2.3.3 Operations

                                2.3.4 Outbound logistics

                                2.3.5 Marketing and sales

                                2.3.6 Service

                                2.3.7 Support activities

                                2.3.8 Innovation

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 03: Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 04: Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 – 2025 

                                3.4.1 Estimating growth rates for emerging and high-growth markets

                                3.4.2 Estimating growth rates for mature markets

                                Exhibit 05: Global – Market size and forecast 2021 – 2026 ($ billion)

                                Exhibit 06: Global market: Year-over-year growth 2021 – 2026 (%)

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 07: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                4.3 Bargaining power of suppliers       

                4.4 Threat of new entrants    

                4.5 Threat of substitutes         

                4.6 Threat of rivalry   

                4.7 Market condition

                                Exhibit 08: Market condition – Five forces 2021

5 Market Segmentation by Product                

                5.1 Market segments

                                The segments covered in this chapter are:

  • Living room furniture
  • Bedroom furniture
  • Storage furniture
  • Others

                                Exhibit 09: Product – Market share 2021-2026 (%)

                5.2 Comparison by Product    

                                Exhibit 10: Comparison by Product

                5.3 Living room furniture – Market size and forecast 2021-2026              

                                Exhibit 11: Living room furniture – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 12: Living room furniture – Year-over-year growth 2021-2026 (%)

                5.4 Bedroom furniture – Market size and forecast 2021-2026   

                                Exhibit 13: Bedroom furniture – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 14: Bedroom furniture – Year-over-year growth 2021-2026 (%)

                5.5 Storage furniture – Market size and forecast 2021-2026      

                                Exhibit 15: Storage furniture – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 16: Storage furniture – Year-over-year growth 2021-2026 (%)

                5.6 Others – Market size and forecast 2021-2026           

                                Exhibit 17: Others – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 18: Others – Year-over-year growth 2021-2026 (%)

                5.7 Market opportunity by Product    

                                Exhibit 19: Market opportunity by Product

6 Market Segmentation by Material               

                6.1 Market segments

                                The segments covered in this chapter are:

                                Exhibit 20: Material – Market share 2021-2026 (%)

                6.2 Comparison by Material   

                                Exhibit 21: Comparison by Material

                6.3 Wood – Market size and forecast 2021-2026             

                                Exhibit 22: Wood – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 23: Wood – Year-over-year growth 2021-2026 (%)

                6.4 Metal – Market size and forecast 2021-2026             

                                Exhibit 24: Metal – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 25: Metal – Year-over-year growth 2021-2026 (%)

                6.5 Others – Market size and forecast 2021-2026           

                                Exhibit 26: Others – Market size and forecast 2021-2026 ($ billion)

                                Exhibit 27: Others – Year-over-year growth 2021-2026 (%)

                6.6 Market opportunity by Material   

                                Exhibit 28: Market opportunity by Material

7 Customer landscape                           

                7.1 Overview

                                Exhibit 29: Customer landscape

8 Drivers, Challenges, and Trends                    

                8.1 Market drivers     

                                8.1.1 Increasing online sales

                                8.1.2 Increased awareness of home decor and attractive furnishings

                                8.1.3 Increase in demand for multifunctional furniture

                8.2 Market challenges              

                                8.2.1 Diversified customer preferences

                                8.2.2 Uncertainty in the prices of raw materials

                                8.2.3 Fierce competition from the offline channel

                                Exhibit 30: Impact of drivers and challenges

                8.3 Market trends      

                                8.3.1 Improving residential construction market

                                8.3.2 Growing importance of innovative customized furniture

                                8.3.3 Surging demand for eco-friendly furniture

9. Vendor Landscape                             

                9.1     Competitive scenario    

                9.2     Vendor landscape           

                                Exhibit 31: Vendor Landscape

                9.3     Landscape disruption    

                                Exhibit 32: Landscape disruption

                9.4     Industry risks    

                                Exhibit 33: Industry risks

10.  Vendor Analysis                              

                10.1  Vendors covered            

                                Exhibit 34: Vendors covered

                10.2 Market positioning of vendors  

                                Exhibit 35: Market positioning of vendors

                10.3 Inc.

                                Exhibit 36: Inc. – Overview

                                Exhibit 37: Inc. – Business segments

                                Exhibit 38: Inc. – Key offerings

                                Exhibit 39: Inc. – Segment focus

                10.4 Bed Bath and Beyond Inc.             

                                Exhibit 40: Bed Bath and Beyond Inc. – Overview

                                Exhibit 41: Bed Bath and Beyond Inc. – Product and service

                                Exhibit 42: Bed Bath and Beyond Inc. – Key offerings

                10.5 Inter IKEA Holding BV     

                                Exhibit 43: Inter IKEA Holding BV – Overview

                                Exhibit 44: Inter IKEA Holding BV – Product and service

                                Exhibit 45: Inter IKEA Holding BV – Key offerings

                10.6 Macys Inc.

                                Exhibit 46: Macys Inc. – Overview

                                Exhibit 47: Macys Inc. – Product and service

                                Exhibit 48: Macys Inc. – Key offerings

                10.7 Inc.

                                Exhibit 49: Inc. – Overview

                                Exhibit 50: Inc. – Business segments

                                Exhibit 51: Inc. – Key offerings

                                Exhibit 52: Inc. – Segment focus

                10.8 Target Corp.       

                                Exhibit 53: Target Corp. – Overview

                                Exhibit 54: Target Corp. – Business segments

                                Exhibit 55: Target Corp. – Key news

                                Exhibit 56: Target Corp. – Key offerings

                                Exhibit 57: Target Corp. – Segment focus

                10.9 The Home Depot Inc       

                                Exhibit 58: The Home Depot Inc. – Overview

                                Exhibit 59: The Home Depot Inc. – Product and service

                                Exhibit 60: The Home Depot Inc. – Key offerings

                10.10 Walmart Inc.    

                                Exhibit 61: Walmart Inc. – Overview

                                Exhibit 62: Walmart Inc. – Business segments

                                Exhibit 63: Walmart Inc. – Key offerings

                                Exhibit 64: Walmart Inc. – Segment focus

                10.11 Wayfair Inc       

                                Exhibit 65: Wayfair Inc. – Overview

                                Exhibit 66: Wayfair Inc. – Business segments

                                Exhibit 67: Wayfair Inc. – Segment focus

                10.12 Williams-Sonoma Inc    

                                Exhibit 68: Williams-Sonoma Inc. – Overview

                                Exhibit 69: Williams-Sonoma Inc. – Business segments

                                Exhibit 70: Williams-Sonoma Inc. – Key offerings

                                Exhibit 71: Williams-Sonoma Inc. – Segment focus

11. Appendix                            

                11.1 Scope of the report         

                                11.1.1 Market definition

                                11.1.2 Objectives

                                11.1.3 Notes and caveats

                11.2 Currency conversion rates for US$            

                                Exhibit 72: Currency conversion rates for US$

                11.3 Research Methodology 

                                Exhibit 73: Research Methodology

                                Exhibit 74: Validation techniques employed for market sizing

                                Exhibit 75: Information sources

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